Customer Service Quality At Comcast Corporation Essay

Customer Service Quality Lack of good quality customer service can have a negative impact on any company, from fast food restaurants to large corporations with call centers. Looking at Comcast Corporation as a specific example of poor customer service quality, we will identify the source of the negative impact and provide different options for improvement of quality within the call center. Comcast Corporation started out as a small cable company and grew tremendously to the number one company in internet and cable providers. This growth is directly correlated to the risks CEO Brian Roberts has taken throughout the years such as buying smaller cable companies, successfully acquiring investors to back the corporation, and at times learning from past mistakes. With a company this big, problems are going to arise, but at what cost does a lack of quality in the customer service department ultimately bring? Bad news travels a lot faster than good news, but if a company already stands in the number one position, is upper management truly concerned? Business Insider’s article â€Å"The 15 Worse Companies for Customer Service† rated Comcast #4. â€Å"The second-lowest-ranked cable service.† (Nisen, 2013) This refers to the television service alone, however, both internet and cable received low scores. Comcast has lost hundreds of thousands of TV subscribers , due to online streaming of shows with the use of Hulu and Netflix. Would a high quality of customer service give customers theShow MoreRelatedComcast Corporation : Case Analysis1190 Words   |  5 PagesManagement Case One Comcast Corporation Dante Cummings May 22, 2015 Comcast Corporation is Pennsylvania-based organization, which was established in 1963 and operates in the cable communication industry. 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